Tv ad for Verkkokauppa.com | Kylmälaiteviikot sale campaign. Character Mc TaxMan is part of the Luolaihmiset (Cave people) brand concept.
Scenes were filmed in Estonia by Otto Productions all in bulk and then I used these short scenes to making the complete ads with additional animated campaign graphics. I rarely get to do much of my own because TV ads are supposed to look the same as our other ads, so I usually just get some PSD or ai file with the graphics that I need to use and most of the time I need to re-make them in after effects.
Speaker: Sami Virkki